Turner Boutique
Instagram-first content strategy with reels, influencer tie-ups and retargeted Meta ads for festive collections.
The Challenge
A beautiful boutique with loyal walk-in customers — but online, Turner Boutique was posting sporadic product photos to 2,000 followers with almost no engagement. Festive collections sold out in-store but online orders barely moved.
What We Did
Built a reels-first content calendar: styling videos, behind-the-scenes and festive lookbooks
Partnered with five Pune-based micro-influencers for collection launches
Set up Meta retargeting funnels for cart abandoners and profile visitors
Synced online drops with in-store festive events to compound buzz
The Outcome
Six months in, the account grew 9x and online orders became a serious revenue line — 215 orders a month at 4.6x return on ad spend during the festive quarter.
Results at a glance
Instagram followers
Monthly online orders
Return on ad spend
"The team exceeded expectations at every step. Clear reporting, honest advice and real, measurable growth."
— Clarice Turner, Founder
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